ACTO, the Omnichannel Education and Engagement platform for life sciences, today announced its acquisition of CoHealth, a mobile application that provides trusted resources for patients and caregivers. The deal is ACTO’s second strategic acquisition since securing $11.5 million this summer, and brings a new division with direct-to-patient education capabilities to ACTO’s SaaS platform.
Founded in 2015 by Cory Blumenfeld and Zack Fisch Rothbart, CoHealth is a creation and delivery platform for health content. The platform enables healthcare organizations to share trusted clinical and medical resources via an easy-to-use mobile platform, providing patients and caregivers with a single point of reference for clear, factual healthcare information. CoHealth has partnered with 200 health organizations to deliver better care outcomes and supports more than 50,000 patients through their care journeys.
The integration of ACTO and CoHealth empowers life sciences companies to become an integral part of patients’ care journeys, providing a central command center to educate and engage millions of patients, caregivers and beyond. The combined solution elevates life sciences companies’ ability to deliver trustworthy clinical stories across the care continuum, meeting patients and caregivers wherever they are, and cementing relationships that endure beyond the moment when a pill is dispensed or a medical device is deployed. ACTO and CoHealth are transforming providers’ ability to promote drugs and devices, and equipping life sciences leaders to build positive brand impact and drive value for patients through omnichannel education.